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Hey Writer- What's standing between you and success?

You've been dreaming of being a successful author for a while now... But you feel stuck. 

Wherever you are in your writing journey, you've finally realized that it's not enough to simply get tips on how to write. You need to learn how to succeed. That's where a writing coach comes in.

At Spalmorum, our writing coaching, convenient online courses, editing services, and free writing groups, instruction, and writing exercises will give you all the inspiration, information, and motivation you need to finally become a better, more successful writer.

Hiring a writing coach, even for an hour, can help you to tweak the mindsets that may have been holding you back as a writer and give you renewed motivation.

Make this the year you finally become a published author!

What's standing between you and writing success?














Karena Akhavein, PhD. Writing coach

Ready for the next step in your writing career?

These courses, tools, and services are designed specifically to take writers like you closer to success.

Writing coaching  

Online Courses

Editing Services

Free writing group

Writer’s Block book

Join our list and get weekly writing exercises and invites to writing groups and other creative events straight to your inbox! You’ll also get your 7 Days of Self-Editing checklist and our free PDF, 3 Magic Tools for Writing Success.

Writing Courses & Tools

Need help with writing and author life, but on a budget or have time constraints? check out our broad range of informative, inspirational, motivating options!

Not just another writing course.

 This groundbreaking course was developed by a writing coach to work on on your deepest held mindsets, so that you can finally become the writer and author you were meant to be. You owe it to yourself and your future readers are counting on you.

Need to make more money so you can keep writing?

It's the classic creative dilemma: you want to devote more time and energy to your writing, but you also need to support yourself. This unique course, designed specifically for writers, teaches you how to use and focus your innate storytelling talent to create transformational online courses that can earn you evergreen income while building authority and supporting your writing career.

Writer's block is not why writers fail book. by Karena Akhavein

Want the ultimate reference tool for ditching the excuses and going from aspiring writer to successful author?

"Reading this book, it felt like someone was reading my mind."

Want to check out wisdom from your PhD writing coach for free, on your own time?

Our YouTube channel will keep you inspired, with short videos covering everything from writing tips to discussions about living a more creative life. Subscribe and never miss a video.

Creative Happy Hour Podcast logo

Looking for doses of creative inspiration you can listen to anytime?

The Creative Happy Hour podcast explores a different creative theme each week, paired with a cocktail. Join us and get drunk on the creative possibilities. Don't forget to subscribe.

Sound familiar?


(We would call these FAQ’s but we’ve found that some writers

would rather make excuses than ask questions! Hey- we’ve been there!)

“It’s tough making time to write. And then, when I do, BOOM! writer’s block!” 

 A single hour with a writing coach can help you with time management and productivity so you can stay on track with your writing project, and give you strategies to beat writer’s block. 

“I’m expected to produce written content for my job: real estate listings, bios, blog posts…but I don’t feel comfortable with it.”

Writing for business is similar to creative writing in that it’s all about clearly communicating a story. We can help you to hone the writing skills that will bring you confidence. 

“Is my book idea even any good? Is my writing any good? How can I even tell?”

Joining our writing group can get you the feedback you crave and the beta readers you need. Also, our editing services are here to polish your diamond in the rough.

“I have trouble motivating on my own.”

With Spalmorum, you’re never alone. Whether you need a writing coach or a writing group to keep you accountable or you want an online course that will transform your mindset, you can find it here.

“I don’t know how to sift through the glut of information whenever I try to look up a writing related question online.”

We aim to make our writing advice targeted and actionable, with no BS. Check out our TikTok account for one-minute tips, watch our YouTube videos, or simply ask your question in our free Zoom writing group, which also serves as your writing coach’s “office hours.” 

 “I wish I could figure out ways to make more income without taking away from the time and energy I need for writing.”

 We have a course for that! Check out “Course Creation for Storytellers.” It might just be the solution. Otherwise, your writing coach can also be your career choice, helping you to brainstorm income opportunities that are right for your unique situation.

“I’m starting to question whether writing success is even possible- there is so much competition out there.”

It is ABSOLUTELY possible to become a successful author! Spalmorum will help you to adopt the right mindset and actions that will get you there.

“I need to sharpen my skills, but I don’t have the time or money to get an MFA in Creative Writing.”

 You don’t need an advanced degree if you hire a writing coach with a PhD in literature! I’ve seen it all and can target any areas where your skills fall short and give you strategies for getting up to speed in no time. Writing success is not about degrees or talent- it’s about hard work and lifelong learning.


Cost: FREE! 

Wednesdays 1-3pm Pacific Time (via Zoom) 

Looking for a supportive writing community?

Joining a writing group may be just what you need!

Poet? Essayist? Novelist? Screenwriter? Essayist? Do you have question about your work? Do you need to be held accountable in order to finally finish that novel? Wish you could gain inspiration from other writers of all backgrounds and levels? Do you want to explore the concepts that will enrich your writing so it can truly touch your readers? Join your writing coach for a weekly Zoom writing group. Whether you're a beginning writer or have been doing this for a while, you'll find that our meetings are always fun, enriching, and supportive, with all the information, motivation, and inspiration to keep you going on your novel. Come once, or come weekly. All you need is a positive attitude and a laptop. 

“Writer’s block is not why you’re

still an aspiring writer

instead of a successful author.”

-Karena Akhavein, Ph.D.

Hi! I'm Karena

I’m a multi-tasking, coffee and wine-fueled writer, podcaster, and educator with a PhD in literature. My passion in life is inspiring and motivating writers and creatives to do their best work and to reach their ideal audience. I live in the beautiful San Francisco Bay area with my husband, two adult kids who find me slightly embarrassing, and a tiny yet hugely demanding furry writing buddy named Fiona.

True Story…

Like you, I dreamed of being an author. I thought I was doing pretty well with that plan, too: I didn’t suffer from the traditional definition of writer’s block. I wrote several books. Granted, I hid them away in a corner of my laptop, never to be seen by another human soul. I earned a PhD in literature, enjoyed a career as a lifestyle journalist and magazine editor that took me to New York, London, San Francisco, and LA, and I started to pitch manuscripts and scripts that got the the attention of agents, producers, and publishers. 


But then, contracts with two different agents and a small publisher fell through, and I thought my dream was dead. I self-published under a pen name, ashamed that I had “failed.” Because of this shame, I didn’t promote my work. I kept writing, honing my craft, but my writing career wasn’t going anywhere. Over the years, I met and communicated with hundreds of writers like me, and often, we found a common thread in that we felt like we were still “aspiring writers” instead of successful authors, no matter where we were in our journeys. Then, a fellow writer opened my eyes: “Every single one of us has some form of writer’s block,” she said. I was taken aback. “No. You’re wrong,” I responded. “I don’t have a problem finishing a book.” “You DO have writer’s block,” she insisted. “Your writer’s block is your mindset, and it prevents you from believing in yourself enough to promote your work! If nobody is finding your books, you might as well not have written them.”   


That was it. My proverbial lightbulb moment. I founded Spalmorum on the belief that every one of us is capable of becoming a successful author, but that we each have our own mindset-based blocks that negatively impact our success. Spalmorum writing coaching and online courses pick up where traditional writing instruction such as MFA’s leave off.


I believe that if we can find and eliminate YOUR specific form of writer’s block, we can blast through any obstacles on the path to YOUR success. By giving each writer targeted support, information, inspiration, and motivation, as well as useful tools and a built-in community, we can achieve great things. Spalmorum courses, coaching, and resources can save you time and frustration as you get your story written, edited, formatted, published, and sold. Even if you’ve never written fiction, poetry, or screenplays before, even if you have a full-time life and career, we can help you to be the author you’ve been yearning to be. Let Spalmorum be your competitive advantage. Your readers are counting on you!


   -Karena Akhavein,

 PhD Writing Coach