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Hey Writer- What's standing between you and success?

You've been writing, or wanting to write, or needing to write, for a while now... But you're stuck. 

You're not alone. The majority of writers feel like there's a wall between them and the success they dream of at some point in the process. Wherever you are in your writing journey, you've finally realized that it's not enough to simply get tips on how to write. You need to learn how to succeed.

At Spalmorum, we bridge the gap between traditional writing instruction and psychology. From writing coaching to convenient online courses to writing groups, at Spalmorum you'll find all the inspiration, information, and motivation you need to finally become a more confident, effective, successful writer.

Make this the year you finally become a published author!

What's standing between you and writing success?














Karena Akhavein, PhD. Writing coach

Sound familiar?


“It’s tough making time to write. And then, when I do, BOOM! writer’s block!”

“I’m expected to produce written content for my job: real estate listings, bios, blog posts…but I don’t feel comfortable with it.”

“Is my book idea even any good? Is my writing any good? How can I even tell?”

“I have trouble motivating on my own.”

“I don’t know how to sift through the glut of information whenever I try to look up a writing related question online.”

 “I wish I could figure out ways to make more income without taking away from the time and energy I need for writing.”

“I’m starting to question whether writing success is even possible- there is so much competition out there.”

“I need to sharpen my skills, but I don’t have the time or money to get an MFA in Creative Writing.”


“Writer’s block is not why you’re

still an aspiring writer

instead of a successful author.”

-Karena Akhavein, Ph.D.

How can Spalmorum help?  

Not only do we inspire, inform, and motivate you with our blog, books, videos, community, and events, but we have courses and services designed specifically to take writers like you closer to success.




Join our list and get inspiration, information, and motivation straight to your inbox! You’ll also get our free PDF, 3 Magic Tools for Writing Success.

Cost: FREE! 

Wednesdays 1-3pm Pacific Time (via Zoom) 

Looking for a supportive writing community?

Poet? Essayist? Novelist? Screenwriter? Essayist? Do you have question about your work? Do you need to be held accountable in order to finally finish that novel? Wish you could gain inspiration from other writers of all backgrounds and levels? Do you want to explore the concepts that will enrich your writing so it can truly touch your readers? Join your PhD writing coach for a weekly Zoom writing group. Whether you’re a beginning writer or have been doing this for a while, you’ll find that our meetings are always fun, enriching, and supportive, with all the information, motivation, and inspiration to keep you going on your novel. Come once, or come weekly. All you need is a positive attitude and a laptop. 

Ready to be transformed? Check out our courses, coaching, books, and other creative resources.

Not just another writing course.


 This groundbreaking course was developed by a PhD writing coach to work on on your deepest held mindsets, so that you can finally become the writer and author you were meant to be. You owe it to yourself and your future readers are counting on you.


Need to make more money so you can keep writing?

It's a classical creative dilemma: you want to devote more time and energy to your writing and your creative pursuits, but you also need to support yourself. This unique course, designed specifically for writers, teaches you how to use and focus your innate storytelling talent to create transformational online courses that can earn you evergreen income while building authority and supporting your writing career.

Want the ultimate reference tool for ditching the excuses and going from aspiring writer to successful author?

"Reading this book, it felt like someone was reading my mind."

Want to check out wisdom from your PhD writing coach for free, on your own time?

Our YouTube channel will keep you inspired, with short videos covering everything from writing tips to discussions about living a more creative life. Subscribe and never miss a video.

Creative Happy Hour Podcast logo

Looking for doses of creative inspiration you can listen to anytime?

The Creative Happy Hour podcast explores a different creative theme each week, paired with a cocktail. Join us and get drunk on the creative possibilities. Don't forget to subscribe.

Hi! I'm Karena

I’m a multi-tasking, coffee and wine-fueled writer, podcaster, and educator with a PhD in literature. My passion in life is inspiring and motivating writers and creatives to do their best work and to reach their ideal audience. I live in the beautiful San Francisco Bay area with my husband, two adult kids who find me slightly embarrassing, and a tiny yet hugely demanding furry writing buddy named Fiona.

True Story…

Like you, I always dreamed of being an author. I thought I was doing pretty well with that plan, too: I didn’t suffer from the traditional definition of writer’s block. I wrote several books, some of which are hidden away in a corner of my laptop, never to be seen by another human soul, some of which were not half bad. I earned a PhD in literature, enjoyed a career as a lifestyle journalist and magazine editor that took me to New York, London, San Francisco, and LA, and I pitched manuscripts and scripts that got the the attention of agents, producers, and publishers. 

When contracts with two different agents and a small publisher fell through, I self-published under a pen name, ashamed that I had “failed,” and because of this shame, I didn’t promote my work. Over the years, I met and communicated with hundreds of writers like me, and often, we found a common thread in that we felt like we were still “aspiring writers” instead of successful authors, no matter where we were in our journeys. Then, a fellow writer opened my eyes: “Every single one of us has some form of writer’s block,” she said. I was taken aback. “No. You’re wrong,” I responded. “I don’t have a problem finishing a book.” “You DO have writer’s block,” she insisted. “Your writer’s block is your mindset, and it prevents you from believing in yourself enough to promote your work! If nobody is finding your books, you might as well not have written them.”   

That was it. My proverbial lightbulb moment.

I founded Spalmorum on the belief that every one of us is capable of becoming a successful author, but that we each have our own mindset-based blocks that negatively impact our success. Spalmorum picks up where traditional writing coaching and MFA’s leave off. If we can find and eliminate your specific form of writer’s block, we can blast through the obstacles on the path to success. By giving each writer targeted support, information, inspiration, and motivation, as well as useful tools and a built-in community, we can achieve great things. Spalmorum courses, coaching, and resources can save you time and frustration as you get your story written, edited, formatted, published, and sold. Even if you’ve never written fiction before, even if you have a full-time life and career, we can help you to be the author you’ve been yearning to be. Let Spalmorum be your competitive advantage. Your readers are counting on you!

   -Karena Akhavein,

PhD Writing Coach